BD Paths
Enabling ecosystems to put rubber to the road with operations connecting technologies and tying back all activities to core business metrics while applying the scientific method.
Description
Get immediate access to knowledgable partnerships practitioners who can help you use your data to make more revenue seamlessly.
We have been helping our customers set up automation workflows to enable sales, marketing, and success teams without keeping you as a bottleneck.
Partner teams are busier than ever - wearing so many hats. Remove the burden of manual data monitoring, entry, report building, and staying on top of automations.
We do the hypothesis, testing, and iteration for you so you can focus on what matters most: relationships.
We have been helping our customers set up automation workflows to enable sales, marketing, and success teams without keeping you as a bottleneck.
Partner teams are busier than ever - wearing so many hats. Remove the burden of manual data monitoring, entry, report building, and staying on top of automations.
We do the hypothesis, testing, and iteration for you so you can focus on what matters most: relationships.
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Benefits
Hands-On Data Experience
We come from the revenue technology world. We've worked at the companies, we've partnered with the companies, and we've been behind the scenes. We are ex-partner tech employees here to help you make sense of the channel & ecosystem tech stack. We are data obsessed - we'll help you use your data, build workflows, and make sense of all the moving parts of the ecosystem.
Core Revenue Outcome-Driven
Every single action when partnering should boil down to fundamental revenue metrics. Your buyers speak with their wallets and engagement with your business. We help you align partnering activities to the ways buyers engage with business, and with which signals they give you based on that engagement. From Leads to Closed-Won Revenue through to Upsell, we map your partners across the buyer + customer journey to ensure all activities are hard-coded into your business's fundamental metrics.
Make Partnerships Profitable
Other departments provide profitability statements about their business units, activities, and outcomes, so why shouldn't partnerships? The budget holders operate out of a spreadsheet, so you need to speak their language. We'll get you to the point of understanding your cost structure, where to make improvements, and how to better test with the 80/20 rule protecting what works and allowing for hypothesis testing.
