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Demand Generation Services

The #1 demand generation partner for IT technology vendors and solution providers. Target a captive audience of IT buyers who are actively in-market for new solutions.

Description

Generate demand from a global audience of IT professionals who are actively researching new solutions across our tech media brands including TechRepublic, eWeek, Datamation, eSecurity Planet, TechnologyAdvice.com, and more.

TechnologyAdvice is a different kind of demand generation partner. 

We help you build your brand and generate demand with 100M+ technology buyers who are actively researching new solutions across our network of 30+ tech media brands, product review sites, newsletters, and social media channels. Through an integrated suite of digital advertising, content syndication, newsletter sponsorships, and other digital marketing programs, we’ll help you influence and convert the right accounts on the tech media sites they already trust.

Media

Key Business Impacts

  • Target the right leads: TechnologyAdvice owns and operates leading technology media sites including TechRepublic, eWeek, eSecurity Planet, Datamation, Enterprise Networking Planet, IT Business Edge, and more. Target highly engaged prospects across these brands while they’re researching relevant topics.
  • Accelerate demand and pipeline: Generate leads and accelerate demand with an integrated approach to digital advertising, content syndication, and intent-based targeting designed to generate real pipeline.
  • Turnkey delivery: Let TechnologyAdvice do the heavy lifting. Our team of experts plans, runs, and optimizes your campaigns to generate the right leads as efficiently as possible. 

Key Insights

  • High intent accounts: Learn which companies are actively researching different types of IT solutions and target them with the right message at the right time.
  • Lead engagement: Discover how each lead engaged with your content to tailor your follow-up and increase your lead-to-pipeline conversion rates.
  • Campaign performance: Track the performance of your lead generation campaigns to maximize your ROI.

Targeted Users

  • Marketing teams.
  • Lead generation and demand generation managers.
  • Sales and business development teams.

Services Available

  • Lead generation.
  • Demand generation.
  • Digital advertising.
  • Content creation.
  • Content syndication.

Resources